David Hitz
He protects his clients’ intellectual property, enforces their rights consistently, and drafts their contracts. He thinks entrepreneurially, acts with foresight, and finds pragmatic solutions.
Person
David Hitz is an expert in intellectual property law, advising clients on strategic protection, commercial utilization, and enforcement of their rights. His core areas of expertise include trademark and copyright law, IP-related contracts, and IP litigation.
He drafts and negotiates license and software agreements, advises companies on their IP strategy, and represents clients in complex judicial and extrajudicial disputes. Furthermore, he provides counsel on Swissness, geographical indications, and protected designations of origin and supports M&A transactions, focusing on the valuation, transfer, and protection of intellectual property rights.
Another key focus lies at the intersection of artificial intelligence and intellectual property law: David Hitz advises on the application of generative AI, copyright issues, and the use of protected content in technology-driven business models. Additionally, he has experience in general contract law and labor law matters related to intellectual property.
He is recommended by The Legal 500 EMEA 2026 as a Key Lawyer in the area of Intellectual Property. As a regular speaker at national and international professional events, he engages with current developments in intellectual property law and the legal challenges posed by new technologies.
Languages
German, English